Assistant or Associate Professor in Marketing

Position Title / Rank: Assistant or Associate Professor in Marketing

Department: Marketing and Consumer Studies

The Department of Marketing and Consumer Studies, Gordon S. Lang School of Business and Economics at the University of Guelph invite applications for a faculty position in Marketing at the rank of Assistant (tenure-track), or Associate (tenured) Professor, depending on the candidate’s qualifications and experience.

Marketing is being reshaped by rapid changes in technology, sustainability pressures, shifting consumer expectations, and broader societal challenges. These changes are creating important research, teaching, and engagement opportunities at the intersection of consumers, firms, policymakers, and communities. We are seeking a scholar who can contribute to this evolving field through rigorous research, effective teaching, and meaningful engagement with business and society.

We welcome applicants whose research addresses important marketing questions related to consumers, firms, markets, and society. This is an open search in marketing, and the areas listed below are intended to signal areas of particular interest rather than define the boundaries of the position. We are especially interested in candidates whose work connects with consumer behaviour, consumer well-being, sustainability and marketing, digital transformation, new product development and innovation, marketing strategy and channel management, retail transformation, public policy and marketing, or societal transformation and well-being.

The successful candidate will have a strong record of, or demonstrated potential for, research excellence and publication in leading marketing and business journals. For candidates at the Assistant Professor level, we seek evidence of a promising research pipeline and the potential to build a strong research reputation. For candidates at the Associate Professor level, we seek an established record of high-quality research, publication in leading marketing and business-related journals, and evidence of leadership or emerging leadership in the field. Candidates should also demonstrate the ability or potential to seek external research funding and grants to support their research program.

The successful candidate will teach undergraduate and graduate courses in marketing and related areas. These may include courses in introductory marketing, consumer behaviour, experimental designs in consumer research, marketing strategy, digital marketing, social media marketing, marketing analytics, sustainability and marketing, innovation and new product development, or other areas aligned with the candidate’s expertise. Evidence of teaching effectiveness, teaching innovation, or teaching awards will be considered an asset.

The successful candidate will also have opportunities to develop new courses and programming connected to their research interests and the Department’s strategic priorities.

The Department is especially interested in candidates who are committed to supervising and supporting graduate students and contributing to the growth of our graduate programs. We also value candidates who are open to engaging with external stakeholders, including firms, community organizations, policymakers, industry partners, and research collaborators. We seek colleagues who will contribute to the intellectual life of the Department and the Lang School, support students, enrich our academic culture, and bring a constructive and collegial approach to program development, research initiatives, and external engagement.

Prospective applicants should possess a Ph.D., or be in the final stages of completing their doctoral studies, in Marketing or a closely related field. Applicants being considered for appointment at the Associate Professor level should hold a Ph.D. and demonstrate a record consistent with a tenured appointment.

The Department of Marketing and Consumer Studies is a research-driven academic unit with 28 faculty members and a strong record of publication in leading journals, supported by competitive research funding. We offer academic programs leading to the B.Comm. in Marketing Management, B.Comm. in Real Estate, M.Sc. in Real Estate, M.Sc. in Marketing and Consumer Studies, and Ph.D. in Management with a marketing specialization. As an integral part of the Gordon S. Lang School of Business and Economics, the Department is also home to the Marketing Analytics Centre, a consumer behaviour laboratory, and is in the process of developing an advanced computing laboratory.

The Gordon S. Lang School of Business and Economics delivers one of Ontario’s largest undergraduate business programs, with an enrolment of over 4,000 students, and offers a diverse range of specialized programs in business and economics across undergraduate, graduate, and professional education. Lang is entering an exciting period of growth and renewal, supported by a historic $51-million gift, the largest gift to a business school in Canada. This investment will help advance the School’s future-focused priorities in business education, research, innovation, and societal impact.

The University of Guelph resides on the traditional lands and territory of the Anishinaabeg, Haudenosaunee and Huron Wendat. These lands are now home to a rich diversity of First Nations, Inuit and Métis people. We offer our respect and gratitude to our Indigenous neighbours and affirm our responsibility to realize our commitments to reconciliation through ongoing action. We are guided in this work by Bi-Naagward | It Comes into View, the Indigenous Initiatives Strategy.

The University of Guelph is the third largest employer in Guelph, a city of over 144,000 people, located about an hour drive west of Toronto, Ontario. University of Guelph is a top-ranked comprehensive university in Canada with an enrolment of more than 30,000 undergraduate and graduate students across more than 40 academic units. The University is known for its commitment to student learning, innovative research, and collaboration with world-class partners. It is a unique place, with transformative research and teaching and a distinctive campus culture. People who learn and work here are shaped and inspired by a shared purpose: To Improve Life. Reflecting that shared purpose in every experience connected to our university positions us to create positive change, here and around the world. Our University community shares a profound sense of social responsibility, a drive for international development, and an obligation to address global issues.

Application Process
If you are a current employee of the University of Guelph, you must apply through the internal Career Page to be considered as an internal applicant. SuccessFactors: Career Opportunities (sapsf.com)

Assessment of applications will begin on September 1, 2026, and will continue until the position is filled. Interested applicants should create an account on https://careers.uoguelph.ca/viewalljobs/ and apply for the advertised faculty position (Requisition # 2526) by submitting the following materials (in a single integrated PDF file): (1) Cover letter; (2) Curriculum vitae; (3) Research statement; (4) Teaching statement; (5) Up to three selected publications or working papers

Applicants may also submit an optional three-minute video statement. In the video, candidates may briefly describe their research agenda, teaching interests, and potential contributions to the Department of Marketing and Consumer Studies and the Lang School. The video is intended to give candidates an additional opportunity to share their scholarly vision and fit with the position. It is not required for the application to be considered complete. Candidates may either provide a link to the video or include it as part of their application package.

Shortlisted candidates selected for an on-campus interview will be asked to arrange for three confidential letters of reference to be sent directly to the Chair, Department of Marketing and Consumer Studies.

Applications should be addressed to the attention of:

Dr. Tirtha 
Chair

Department of Marketing and Consumer Studies

Lang School of Business and Economics

University of Guelph

Questions about this position or the application process may be directed to Dr. Tirtha Dhar at mcsappln@uoguelph.ca.

The start date is Flexible.

Date Posted: 06/09/2026
Deadline: 08/14/2026 or until a suitable candidate is found.

This position is represented by the University of Guelph Faculty Association (UGFA). 

The University of Guelph commits to fostering inclusive excellence through promoting Indigenization, equity, diversity, inclusion, and accessibility. Inclusion is a core pillar of Our Time, our strategic plan, which pledges to “transform our human resources, governance and student services and practices across the University to enable us to recruit a diverse student, faculty and staff body and support them in achieving their personal, professional and scholarly goals.” The University commits to creating and maintaining “equitable work environments that empower us in our pursuit of student, faculty and staff success, research excellence, innovation and impact.” 

The University of Guelph invites applications from all qualified individuals; however, Canadians and permanent residents will be given priority. We strongly welcome and encourage applications from members of designated groups in employment, including Indigenous persons, persons with disabilities, racialized persons, women, and 2SLGBTQIA+ persons. 

The University of Guelph is committed to ensuring all applicants have fair and equitable participation in the hiring process. If you anticipate needing medical accommodations during the recruitment or selection processes, confidential assistance is available on request by contacting Occupational Health and Wellness at 519-824-4120 x52674. If you have any questions regarding accommodations or accessibility during the hiring process or for more information and support, please visit the University’s Occupational Health and Wellness or contact OHW at ohw@uoguelph.ca.